Willem van der Horst

A home on the web for various personal and not precisely professional things; from old podcast episodes, to advertising, gaming, travel, books, skiing, roller coasters, and more. My professional website is over at www.playfulbrandstrategy.com

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Wednesday, 12 June 2024

Tinkering to best understand tech, then perhaps criticize it

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The Paris chapter of Creative Mornings had been dormant since the pandemic (as far as I know), so I was happily surprised when I found out i...
Friday, 7 June 2024

Perceiving different shades and textures of colours

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  "Ancient cultures have more developed and nuanced sensitivities to colour than contemporary societies. In all areas, there is not ju...
Friday, 1 March 2024

Debt: The First 5,000 Years, by David Graeber [book review]

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I don’t rave about non-fiction books as ‘absolutely riveting’ to my friends and family all that often, though I’ll admit it’s kind of more l...
Wednesday, 9 August 2023

A year of magic and insights at Disneyland Paris

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  I've been rekindling with an interest in theme parks and roller coasters in the past year, which started as I went to Disneyland Pari...
Monday, 7 August 2023

Marmite Love / Hate Discovery

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  I'm just back from visiting friends in the UK and made quite the discovery that had me go back to and reconsider Marmite and its adve...
Monday, 17 July 2023

Publishing videos: 100% of winners gave it a chance

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  I've been publishing podcasts on and off since 2015, mostly audio first, and mostly video streaming since 2020. Thoughts for those th...
Thursday, 27 April 2023

Noticing media: Disneyland Paris par Toutatis!

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I noticed this good outdoor media placement at Disneyland Paris, which kind of leads me to admit something about my arguably leisurely lifes...
Wednesday, 15 February 2023

Occam's Razor around the fall line

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  I'm going skiing soon, and as I was planning the trip I noticed similarities with the ways I approach a strategy work project. A few y...
Thursday, 25 March 2021

The Fool: His Social & Literary History - book review

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I thought I’d share thoughts and notes about a book I just finished! First published in 1935, The Fool by Enid Welsford is a rich, extensiv...
Tuesday, 22 December 2020

Klaas van der Horst, 10th May 1946 - 8th September 2020. I love you dad, rest in peace.

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I haven’t updated my website, kept writing or recording podcasts, or videos (aside from Teaching Tangents , that has still been going strong...
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